About Me

Creative Director and Film Maker 

Email: marwanibrahim7@gmail.com                                                Phone No:+201004816247

Education 

Copywriter , Miami Ad School , Madrid 

September 2016 – September 2018

Bachelor of Arts , American University, Cairo  

September 2005 – February 2013 

Profile 

I am always looking for different adventures, challenges and opportunities. As a Copywriter and a creative I always try to use my previous experiences in Marketing, sports marketing and Sales to present not only new and fresh ideas, but also ones that are connected to consumers in relevant markets

Employment History 

Creative Director , Mint and Company , Cairo

Feb 2024 –  Present

  • Leading a team of 15  copywriters, designers and content creators to deliver culturally relevant, engaging and innovative solutions to a wide array of clients
  • Creating ATL, Digital content and mixed media for Clients like Hassan Allam, Vodafone, Orascom,  Oranomin C, Adidas, Halan, Amazon, EFG Hermes, AHRAM Beverages , Oreo , Valu,  Amenli and others
  • Create and implement communication strategy and ALWAYS ON digital plans from the top down for new clients, products ,services and exciting ones that are looking to re strategize
  • Best practice for using mixed media platforms and new trends as best suited for relevant campaigns/ clients

Creative Director , 7 Agency , Cairo

April 2021 –  Jan 2024

  • Overlook the Creative process and execution of all agency projects for Nestle, Vodafone, Etisalat, Chispy, Sunsilk, Danone, Juhayna, O-west  and The Marq
  • Manage a wide portfolio of athletes like ALI FARAG, OMAR MARMOUSH, YEHIA KHALED and HANIA ALHAMAMY , creating a digital footprint and marketing strategies for every athlete   relevant to their sport and their affiliated sponsors

– Create and Execute 360 Campaigns with a twist of sports focus

  • Lead a Team of 10+ Creatives and designers to deliver on sports and non sports ALWAYS ON content

Senior Copywriter , BigBuzz Network , Cairo 

December 2017 – March 2021

Conceptualized and created ATL and BTL (360) Campaigns for some of the biggest Clients in the Egyptian market which include Vodafone. PepsiCo, Chipsy, Uber, Molto, Birell , Fayrouz, P&G,  Tresemme’, Carrier, presentation Sports, Meemar AL Morshedy and ALAHLY SC

Lead a team of 3+ members of copywriters and designers 

Activations Senior Specialist , Vodafone , Giza  

July 2015 – August 2016

  • Handled ALAHLY club, Vodafone Red sponsorship agreement , BTL and activations  associated with both segments 
  • Managed all marketing activities related to the sponsorship agreement with ALAHLY SC

Prepared yearly strategies , go to market plans and budget allocations 

Business Development Specialist , Vodafone , Giza

March 2013 – June 2015

Launched IN by Vodafone and Vodafone cash to the Egyptian market and ensured  proper market penetration and distribution.  

Assistant Brand Manager , ALAHLY Official Store , Cairo

December 2011 – December  2012

Internships 

Intern Copywriter , 360i , New York City 

July 2018 –  September 2018 

Worked on creating international campaigns for Mini copper, Game of thrones and  Champion LA 

Intern Copywriter , Chimney , Berlin  

September 2017- December 2017

Worked on Creating Local and regional activations for Zurich Airport and Puma 

 

Student Awards :

  • Art Director Club 2018, Bronze – Perfect Cover, Febreze
  • Graphis new talent 2019,Gold- Evade the elements, BMW
  • Graphis new talent 2019, Silver – Lets talk, Listerine
  • Graphis new talent 2019, Silver – Perfect Cover, Febreze

Featured:

  • Adsoftheworld.com – Let’s Talk, Perfect Cover